Hunger Games Exclusives

Hunger Games Exclusives (2014)

Lionsgate

In this groundbreaking site, The Hunger Games Exclusive debuts a first look into the upcoming Hunger Games: Mockingjay Part 1. The first issue of this elegant parallax site features Julianne Moore as President Coin, in never-before-seen art along with a supporting interview with Moore herself. The site is the first to offer insights from the filmmakers, and a look into the process of shooting two movies at the same time. The site continued to build buzz by debuting a fiery motion poster featuring the Mockingjay symbol. The reveal also included a page from the script along with a sweepstakes component to drive awareness. The site succeeded in making a splash as the first foray into the upcoming Hunger Games campaign.

Awards

Awwwards

+ Site of the Day

FWA

+ Mobile of the Day

Press

Buzzfeed

"She is equal parts beautiful and terrifying."

MediaBistro

"Visitors who explore the website will find notes from a filmmaker roundtable, excerpts from the script, and a Mockingjay motion poster."

AltPress

"Now, Lionsgate has just launched an interactive website, giving fans an exclusive early look at the movie. "

Time

"Get ready to have the four notes of the mockingjay’s song stuck in your head."

Perez Hilton

"Want more? Well, you got more, you greedy Hunger Games: Mockingjay fan you!"

Hypable

"Lionsgate has just debuted the first look from The Hunger Games: Mockingjay Part 1 via the film’s official website."

Huffington Post

"Lionsgate released a surfeit of new materials for the forthcoming blockbuster , including a teaser poster and video interview with Moore..."