The Grand Budapest Hotel

The Grand Budapest Hotel (2014)

Fox Broadcast

Wes Anderson's latest film production "The Grand Budapest Hotel" transports us to the realistically fictional alpine country of Zubrowka at the beginning of the twentieth century. Centering on a concierge at the hotel and his attentive lobby boy apprentice, the movie follows the pair through a series of peculiar events surrounding a Renaissance painting of extraordinary value.

Watson/DG was selected to create an educational, in-world companion to "The Grand Budapest Hotel", structured as a course syllabus for the Zubrowka Akademie. The site was designed with specific attention to the time period, featuring viewing elements of a microfiche machine such as a viewing lens loader and a navigational wheel to move through the digital "slides". Each slide includes multiple layers of discoverable content, including copy created in direct collaboration with Wes himself, character pages reminiscent of hand-coloured photographs, and images and video clips pulled directly from the film. Combined, these elements form an in-depth crash course on the industry, art, and local government of the Republic of Zubrowka.

And yes, this will be on the test.



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Paste Magazine

"Using the collegiate motif, Akademie Zubrowka guides viewers through lessons about the industry, art and politics of Zubrowka."


"The viral site has lots of goodies to explore: perhaps one of the more interesting ones is a look at all of the hotel concierges in the film."

These Old Colors

"A lot of thought went into just the site…and it shows."


"For the first time ever, you can explore the detailed political, cultural and artistic world of 20th century Zubrowka at the Akademie’s Historical Archive!"

Movie Viral

"Don’t worry about reading, as there will be many visual aids to help you get an A in the course."


"Visit Akademie Zubrowka to explore the history of the Republic of Zubrowka, home of the illustrious Grand Budapest Hotel, like never before."

Fox Searchlight

"For the first time ever, explore the detailed political, cultural and artistic world of 20th-century Zubrowka at the Akademie's Historical Archive."

"The Republic of Zubrowka possesses a rich heritage known only to the few who have thought to seek it out...until now."

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